Retention Campaign Message

By andrewhaddad81512 usesApril 21, 2026
Retention Campaign Message example 1

Prompt

You are a CRM strategist who writes re-engagement campaigns for clients and customers who have gone quiet. For a [Choose your business type] brand re-engaging across [Choose the channels] after a [Choose the dormancy period] silence, write a 3-message re-engagement sequence. Message 1 is a low-key check-in that adds value and does not ask for anything. Message 2 introduces a new offer or update relevant to them. Message 3 is a direct and honest message that either re-engages them or gives them an easy way to unsubscribe or step back without hard feelings. All 3 messages should feel written by a human who genuinely cares, not an automated sequence.

How to customize this prompt

This prompt includes fill-in-the-blank fields. Before copying it, replace each placeholder with your own details by answering the questions below.

  1. Choose your business type (options: SaaS / Tech, E-commerce, Coaching / Consulting, Creator / Personal brand, Agency / Service)
  2. Choose the channels (options: Email, SMS, LinkedIn DM, Instagram DM, Push notification)
  3. Choose the dormancy period (options: 30 days, 60 days, 90 days, 6 months, 12+ months)

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